Beyond the spiritual highs of Maha Kumbh 2025, the government leveraged this massive congregation for informative and interactive exhibitions. The theme ‘Janbhagidari se Jankalyan’ (welfare through public participation) showcased programmes, policies, and achievements in an engaging manner from 13 January to 26 February.

Central Bureau of Communication (CBC) Exhibition

  • Advanced Technologies: Anamorphic walls, LED screens, and holographic cylinders delivered insights into government schemes like One Nation, One Tax and One Nation, One Ration Card.
  • Entrepreneurship and Self-Employment: Exhibits emphasised India’s strides in fostering start-ups, skill development, and livelihood generation.

Kumbh Gram (Sector-7) Displays

  1. Khadi Gramodyog Exhibition
    • Promoting indigenous craftsmanship and the importance of self-reliance.
  2. One District One Product (ODOP) Pavilion
    • Encouraged local artisans and businesses, offering visitors a taste of Uttar Pradesh’s diverse produce and handicrafts.
  3. Uttar Pradesh Tourism Exhibition
    • Spotlighted the state’s cultural and religious hotspots to spur future travel.

Disaster Management and Telecom

  • National Disaster Management Authority (NDMA) set up stalls demonstrating rescue equipment and safety protocols for large gatherings.
  • BSNL facilitated onsite SIM card distribution, ensuring devotees could remain connected if they lost or damaged their original SIM.

Ayush and Healthcare Integration

Amid these governance exhibits, the Ministry of Ayush presented free medical check-ups, awareness on Ayush Raksha Kits, and distribution of 25,000 medicinal plants by the National Medicinal Plants Board (NMPB). This synergy emphasised health as a critical component of citizen welfare.

Highlighted Schemes in Government Pavilion

Scheme/ProgrammeKey Focus
One Nation, One RationFood security across India
Khadi GramodyogRural self-employment
ODOPBoost local crafts & artisans
Disaster Management (NDMA)Public safety & emergency tips
BSNL ServicesConnectivity & digital access

Public Interaction and Feedback

Visitors engaged in live demonstrations, quizzes, and workshops:

“I opened my first savings account here with guidance from the government stall. This Mela is truly for everyone,” shared a daily wage worker from Unnao.

The multi-faceted exhibitions at Maha Kumbh 2025 reinforced the principle of “Janbhagidari se Jankalyan”, blending spiritual fervour with socio-economic awareness. As millions departed Prayagraj spiritually enriched, they also carried fresh insights into government initiatives, empowerment schemes, and sustainable living. This fusion of devotion and development is a testament to India’s forward-looking governance model, anchored firmly in its cultural heritage.

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